Sunday, October 28, 2007

Brinks Home Alarm Advertisement

Have y'all seen that Brinks ad for their home security system? It's designed, of course, to sell alarm systems. I find a few things in it that should make you think:

1. When the bad guy kicks in the front door, the alarm sounds, and the bad guy immediately runs away. I don't think it's likely that would happen in my neighborhood - maybe if you lived next door to the police station. Where I live, 20 minutes out of town, your response time is usually 20 minutes on up.

2. The alarm company calls the home before any response happens. From experience at my job, I know they will call going down a list until somebody answers. If you tell them you need help, then they will call the cops. If you are on the floor, being raped, you are not going to be able to answer the phone. If no one answers, the alarm company will go down the list to the next person to call. This process adds to the response time.

3. Because of the above, the bad guy is not in any particular hurry to run away. If he is intent on violence, you are dead meat.

4. Notice that after all that, the police show up. They take a statement. They leave. They did not protect anybody. They would if they could, but they weren't there when the bad guy was. This isn't the fault of the police - it's just the facts of the situation.

Don't get me wrong - an alarm system is a great idea. Just don't expect it to protect you from anything. It's mostly useful to wake you up if you're asleep, so you can get your gun; or to let the cops know your house has been broken into when you're gone. But it can't protect you from anything.

If you want protection from the bad guys, buy a gun and learn to use it. Protect yourself - because when you need it, you're likely going to be the only help you've got.

Even that doesn't guarantee that you will come out all right - but at least you'll have a chance.

-Pop

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